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Cresa Unveils Rebrand Ahead of CoreNet Global Summit

PRESS RELEASE — Cresa, the world’s largest occupier-centric commercial real estate firm, showcased its refreshed image and messaging at CoreNet Global Summit in Boston. The comprehensive rebrand serves to further solidify the company’s commitment as an occupier-centric commercial real estate firm through a surge of new content, including updated website and assets.

 

Cresa provides its clients with a unique roster of services including Consulting, Facilities Management, Global Portfolio Solutions, Investment Banking, Lease Administration, Location Strategy & Economic Development Incentives, Project Management, Transaction Management and Workplace Intelligence. The company takes a strategic approach to these services by creating a collaborative relationship with occupiers that gives them an edge in real estate decisions resulting in reduced risk, improved financial investments, and most importantly, exceptional workplace environments.

 

“Too often businesses find themselves trying to make real estate decisions with brokers that make you wonder whether they have your, or the landlord’s, best interest in mind,” said Cresa Chief Executive Officer, Jim Underhill. “It’s our goal at Cresa to challenge this situation by being a champion for occupiers, allowing them to achieve all of their business objectives.”

 

In concert with its refreshed branding, Cresa has introduced a sophisticated new website that houses a wealth of industry content including blogs, whitepapers and case studies. Through these tools, Cresa is providing both real estate professionals and occupiers alike with valuable market insight as well as expertise on the latest trends impacting the commercial real estate industry such as corporate culture solutions and decision-making best practices, which will further support occupiers in making smart and impactful real estate decisions for their business.

 

“Our commitment to occupiers is about advising them on all of the ways that real estate can impact their businesses, and not just about individual transactions,” continued Underhill. “The industry is constantly shifting and we are on top of current trends, positioning our clients to maximize the potential of their real estate portfolios. To be a successful strategic partner, it’s critical that we grow and learn with the occupiers we partner with, allowing them to stay ahead of, and identify, opportunities before they happen.”

 

Headquartered in Washington, D.C., Cresa has over 1,000 employees in 80 offices globally. The company services occupiers across a variety of industries with clients such as Akamai, Marshalls, Oracle and Twitter. Cresa is introducing its new branding at their environment in the CoreNet Global Summit Innovation Pavilion. For more information, please visit www.cresa.com.